The end of fake likes and followers on Instagram
The Instagram algorithm is increasingly intriguing. What if we took a closer look? Advancing at lightning speed, social networks have gone from entertainment to a profession that can bring in several thousand euros to people who have decided to make a living from it. From there, a whole phenomenon has emerged, it is about “influencers”. In just a few years, their audience has grown at lightning speed, making them partners of choice, sometimes even luxury, with brands and advertisers wishing to promote the marketing of services or products buy followers . To this end, these young people who have succeeded in creating committed communities around them, convey an image that makes the brands and the biggest investors dream. And for good reason! These content creators have thousands, if not millions of people who follow them on a daily basis, who are naturally influenced by what they post. It sounds good: an influencer makes money in exchange for advertising and creating content f...